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The Private Life of Mail
You know how your marketing pieces are born.
You have an intimate knowledge of how they are
designed, produced, and mailed. But what happens
once they reach your customer’s door?
Thanks to an 18-month research project that
included field research, behavior patterns studies,
and quantitative and neuroscience research, we know
what actually happens to mail once it enters the
customer’s home.
Caskey Group
processes
millions of
direct mail pieces
each year.